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New Launch Alert! Maybelline New SuperBlack Colossal Kajal (16 hours formula)- Review and Swatch.

IMG_9664For me Sunday is lazy, classy, sassy and bit bad assy 😛 It was Sunday evening when I came across this brand new launch Maybelline Super Black Colossal Kajal. It is said to be super black intense version of our favorite colossal kajal in whole new dramatic black packaging.

Product Claims

  • With light absorbing pigments this formula delivers 2 times more blackness for double intensity
  • Enriched with oils this formula brings you super smooth application, it glides effortlessly and evenly to define perfect eyes.
  • Waterproof and smudgeproof this formula stays intense for 16 hour.
  • Opthalmogically tested, this formula suitable for sensitive eyes and contact lens users.

Price: 300 Inr for 0.35gm.

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Packaging: As per the packaging as you can see, it is more black and less yellow, definitely opposite of the old colossal. It is a retractable kajal with black body and yellow accent. This is the recent launch right after lip gradiant I guess :roll:

Hmm.. yes, It is!

How to use: Starting at the inner corner of the eye, draw a neat line along the waterline. Starting once again at the inner corner, add a bold stroke along the upper lash line.

Use along with Colossal Volum’ Express Mascara on your lashes. To create the trendiest eye effects, complement with Colossal Liner -our liquid pen liner.

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I have been using this for past couple of days now and I must say, I am quite impressed with this super black version. The texture is smooth but not overly creamy, One swipe on eyelid is enough to catch up the intense black line. I am trying and testing on both on my waterline and upper lash line and I am definitely liking this new launch Maybelline New SuperBlack Colossal Kajal. Most of my kajal used to get smudge from waterline and smear in middle of the day but this bad a** super black 16 hour formula stays on forever 😎 without any smudging or smearing from outer corner (waterline) of my eyes. Infact, the old colossal doesn’t used to stay put that long.

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The pigmentation is rich and super saturated. Oh, yes it is indeed super black, more black than the older one but not very extreme difference. Since it is highly pigmented and intense black (although it is no way a single stroke kajal)I like to keep layering it for that bold black intense eye effect. 😀 The intensity of the kajal doesn’t fade over hours, it lasted on me straight 8 hours on waterline before I had to remove it with my makeup remover (I use Clarins makeup remover). On upperlash line- Count hours- could be whole day!

The product claimed to be Opthalmogically tested, this formula suitable for sensitive eyes and contact lens users <3, There was no burning sensation. No irritations etc for me.

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What I like about Maybelline New SuperBlack Colossal Kajal:

  • Packaging looks black and dramatic.
  • Intense and super black formula colossal kajal.
  • Opthalmogically tested.
  • Rich in pigmentation and is definitely more black than the old one.
  • With intense saturation of colour it gives beautiful bold eye looks.
  • Staying power is amazing, could be compared to highend.
  • The formula is smooth, texture is neither too hard not too soft.
  • Glides on waterline and upper lash line beautifully.
  • Doesn’t smudge or smear at all. Another reason why I will re-purchase.
  • No eye irritation or burning effect.

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Swatch: New Maybelline super black 2X colossal Kajal on left Vs Maybelline  Colossal Kajal on right.

What I dont like about Maybelline New SuperBlack Colossal Kajal:

  • It is not the blackest black of other kajals I have although it is definitely much vibrant and bolder black than the old one.
  • The claim to be 2x blacker is just a bummer.
  • Price is defnitely 2x of the old. 😯  😡

Rating: 4/5

Although I don’t like the price here which is almost double of the old colossal, I may repurchase because of the staying power and the better quality. It is a new launch so you much try and decide which one is better for you.

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I have used a cream based makeup remover and as you can see, No smudging at all

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